Gabriel's Notes
My digital garden where I publish my findings and ideas around SEO, user psychology, and digital marketing strategies.
Search & Web Performance
Search Marketing Analyst
I'm a search marketing analyst based in Puerto Rico. I study user behavior and algorithms in order to help brands develop the most useful sites and products possible.
About
Made to Create
My name is Gabriel. I'm a Marketing Analyst based in Puerto Rico, experienced in SEO and creative marketing.
I started down this path through photography. Photographing my friends lead me to photographing businesses, which lead me to the world of marketing and managing social media for brands. That foundation led me into content strategy and eventually enterprise-level SEO, where my knowledge of search marketing and analytics skyrocketed.
I like to approach whatever I do professionally as a discipline to be studied. I love acquiring knowledge and sharing it. So if you're interested in learning, follow me and reach out. I'd love to chat!
Projects & Tools
Things I've built
Featured Tool
Inlink Analyzer
A live web tool that identifies internal linking gaps, specifically semantic orphan pages not linked to their topic clusters. Built using Google AI Studio.
Explore tool →
Notes & Articles
Check out what I've been writing
Trustworthiness: The Most Important Factor
In the age of self-proclaimed experts and content that's difficult to dicern who or what made it, trust is a vital piece that companies will have to cultivate if they want to survive, and it needs to be genuine.
Read on Gabriel's Notes →"Because" Increases Compliance
Based on research by Robert Cialdini in his book